As smartphone adoption increases and mobile technology becomes more powerful, it’s changing the way in which people interact with health information. The popularity of health and medical apps has begun to explode, and the amount of health data along with it, much of it thanks to those increasingly wearable and user-friendly gizmos that use smart sensors to capture and transmit all shades of biometric data. Smartphones now tap into these health devices, turning our phones into heart monitors and cancer screeners, all with the goal of helping us live longer, healthier lives.
You may not be familiar with them by name, but Azumio is one of a number of young startups tapping into this hot trend, leveraging smart mobile technology to get us making better and more informed health decisions. Thanks to the popularity of its biofeedback apps like Instant Heart Rate, Azumio has attracted 20 million downloads of its iOS and Android apps in less than two years. And today, the Palo Alto-based company is adding to that total and beginning to round out its product set by scooping up SkyHealth, the creators of Fitness Buddy, the top-ranked paid health app on iTunes.